Warning:*This post may contain spoilers!*

As the picture shows Apple has done it again. They’ve just announced it at the WWDC08 in San Francisco. I know that because I’m liveblogging from the PWAAWWDC08 (People Who Aren’t Attending WWDC08 aka. my living room).

They’ve taken *insert common gadget name here* reinvented and redesigned it. All I can say is: The new Apple i*insert Apple gadget name here* is freakin’ awesome!!!

I can wait to get my hands on the i*insert Apple gadget name here*!

According to Steve Jobs the suggested retail price will be $5.499 which is pretty cheap for a i*insert Apple gadget name here*.

I know a lot of students will have to get one. Most bloggers will get one for free. They need something to attach the schwag to.

Again thank you very much Steve Jobs. The Apple i*insert Apple gadget name here* is awesome. I can’t believe you guys have done it again.

I can’t wait until you release the SDK in a year so the business people can get one too and actually use it.

UPDATE: Some of my readers have pointed out that I’ve forgotten to put in the name of the new iSomething. I’m terribly sorry about that.

UPDATE 2: More readers have pointed out that my big head is hiding the actual new Apple thingy. Again I apologies.

Did you remember to read last week’s interview with Shoemoney? This season’s last interview is with Fake Steve Jobs.

Most people know Steve Jobs (creator of the iPhone), but not everybody read Steve Job’s secret blog/diary.

Some say it’s not written by Steve Jobs himself, but by Fake Steve Jobs. Some even say that Fake Steve Jobs actually is Forbes senior editor Dan Lyons.

Fake Steve Jobs aka. FSJ has nicknames for many things. Microsoft is The Borg, people who work at Microsoft are Borgtards, twitterers are twittertards, WSJ tech-journalist Walt Mossberg is Goatberg and Sarah Lacy is hot.

FSJ writes why Apple is so cool, and why Apple’s products are so damn innovative and awesome. He finds most people annoying and is upset by negative people.

FSJ like turtlenecks, black, white, trees, zen and is a benevolent dictator.

This video from TechCrunch’s Crunchies says it all:

And now the interview with the great Fake Steve Jobs

What is your background picture?

Solid blue.

Why did you chose that picture?

I’m boring. And easily distracted. Solid color lets me focus on what I’m doing.

If you have a personal and a work computer, which program do you use the most on your personal computer?

Firefox.

Which program do you use the most on your work computer?

Firefox.

Internet Explorer or Firefox?

Firefox.

Why do you use IE or FF?

I hate IE. I hate all the new Microsoft apps. Too cluttered and bloated.

What is your favourite program?

Firefox.

Which program is the worst?

If you mean what’s the worst program I use, I’d say it’s Quark CopyDesk. If you mean what’s the worst program in the entire known universe, it has to be Lotus Notes.

Do you have any tips and tricks on how to get the most out of your computer or blog?

Spend as much time as possible working on it.

Mac or Pc and why?

Mac. The OS is better.

Thank you very much Mr. Fake Steve Jobs. I’m really thrilled that you took the time, out of your very busy and innovative life. I know it can be hard to communicate with the man on the street.

Peace out!

This is the season finale (I always wanted to say that) of Show Me Your Desktop, but unlike certain other “shows”, I don’t cancel something, just because people don’t watch it. (Take that Fox, CBS, ABC and SciFi).

Season 3 will be back very soon with brand-new questions and more interesting people.

As you might have read, I’m on a quest for either a MacBook or a PC. The comments in the latest post clearly shows that the battle between Apple and Microsoft – or OS X and Windows – is very easy to spot.

Which one offers the most value? Since both the MacBooks (Pro) or generic PC have the same hardware specifications, it all comes down to the operating system.

The noble art of OS-bashing goes on…

After reading many blogs about people who has switched from Windows to Mac (so called switchers), I see a pattern, that most switchers follow.

The blogger is very often a very loyal Windows “follower”. To the surprise of the blogger, he/she learns from friends and relatives, that they actually love this OS X-stuff.

Fundamental differences

Ok then now the blogger has bought a Mac and he describes the differences between the two operating systems. Somebody has moved the “Close-button” from right to left. Then they realise that a program isn’t just shut down in OS X.

After a couple of weeks most switchers are getting the hang of it and they seem to be rather fascinated about the new OS.

A sense of joy, you only get from a few brands, seems to characterize a lot of Mac people.

Of course, everything isn’t a dance on roses. There are also stories about the total opposite experience, but not many.

It’s like many Mac owners, new and old, have a new look on life and they almost feel sorry for PC users. They haven’t seen the light.

From a PC owners point of view, this state of mind is often seen as arrogant and fanatic. Some Mac owners are used to the accusation of being a part of a cult. If a happy owner is a cultist, then perhaps that’s true.

THE Brand

The joy of owning a Mac is very visible at the 2008 edition of Brandchannel’s annual brandjunkie survey, where almost 2,000 marketing people are asked about different brands. The survey is not about ranking the brands, but about values like, “who would you site next to at a dinner party?”

The result is a certain victory for Apple with six top positions and one second. Microsoft got two top placements and one second.

14.6% of the questioned people would rather sit next to Apple at the dinner party, while 4.1% would prefer Virgin. It seems that people identify the companies with the figureheads and prefer Steve Jobs and Richard Branson.

Another interesting question is:”If a brand was sent 100 years back in time, how would they influence history?”. Again Apple wins by 15.5%, while Microsoft come in second with 10.4%. I’m not sure that I agree with that.

They would have a lot to say about world events, business and what is likely to happen in the future. They could also be quite good fun and have a different view of the world. A good combination of work and non-work conversation.

The first victory to Microsoft could be a sour apple (pun intended). 6% would rather discuss matters with Microsoft. Apple come in second with 4%. I wonder what they would discuss with Microsoft.

Very Inspiring

Apparently Apple inspires people. 22% of the voters say that Apple is the most inspirational brand. Nike comes in second with 6%.

Microsoft isn’t among the top 10 brands.

So has this small analysis taken me closer to a decision? Should I be a part of the Cupertino cult and be another victim in a cynic strategy?